Thursday, September 22, 2011
But what does the future look like? How do we harness this phenomenon in a way that better informs our product development to benefit our customers’ future needs? Office Labs has been researching social networking and the potential for it to positively impact business productivity for quite some time. The last project we mentioned publicly was TownSquare (elements of which are now in SharePoint 2010). Of course not every experiment works – most of those never make it out of our internal testing.
Enter our latest experiment: OfficeTalk. This concept test applies the base capabilities of microblogging to a business environment, enabling employees to post their thoughts, activities, and potentially valuable information to anyone who might be interested. Like any good researcher, we have tested this concept on ourselves first and insights surfaced quickly. In fact, it was one of the most popular internal concept tests to date. Not only was the obvious demonstrated, that people don’t limit microblogging activity to the purely social, but that even an IT managed implementation focused on business productivity can spread quickly across informal networks and create unique collaboration efficiencies and experiences.
From: http://ping.fm/aJpZK
Enter our latest experiment: OfficeTalk. This concept test applies the base capabilities of microblogging to a business environment, enabling employees to post their thoughts, activities, and potentially valuable information to anyone who might be interested. Like any good researcher, we have tested this concept on ourselves first and insights surfaced quickly. In fact, it was one of the most popular internal concept tests to date. Not only was the obvious demonstrated, that people don’t limit microblogging activity to the purely social, but that even an IT managed implementation focused on business productivity can spread quickly across informal networks and create unique collaboration efficiencies and experiences.
From: http://ping.fm/aJpZK